Elisa Invitational Fall 2022 – Contenders Stage
Elisa Invitational Fall 2022 Contenders Stage starts next Monday, August 15th. From 16 Contender teams, only the top 8 will continue to the Main Stage.
After Open and Closed Qualifier Matches, we’ve now all the Contenders Stage teams ready to roll on next Monday.
From these 16 teams, the top 8 will advance to the next phase of the tournament, the Main Stage, where the Invite teams are already waiting. From the Main Stage, the top 8 teams will get into the Elisa Invitational Fall 2022 Playoffs.
TEAMS
Here are the Contenders Stage teams:
- KOVA
- JANO
- Into The Breach
- schadE halt
- B8
- 777 Esports
- hotspurs (Snowfall)
- PROSPECTS
- SKADE X
- SASHI Esport
- yodagus
- Tricked
- EYEBALLERS
- MASONIC
- EC Kyiv
- ECLOT
16 teams battle in the Contenders Stage (August 15th to September 8th).
SCHEDULE
Don’t miss the Contenders Stage schedule! The schedule will be updated weekly as the tournament proceeds forward.
Round 1 — 15.08. – 18.08.2022
| Opening Round 15.08.2022 11.00 CEST | JANO vs. KOVA |
| Opening Round 15.08.2022 14.00 CEST | EYEBALLERS vs. SASHI Esport |
| Opening Round 16.08.2022 11.00 CEST | EC Kyiv vs. yodagus |
| Opening Round 16.08.2022 14.00 CEST | B8 vs. 777 Esports |
| Opening Round 17.08.2022 11.00 CEST | MASONIC vs. PROSPECTS |
| Opening Round 17.08.2022 14.00 CEST | ECLOT vs. SKADE X |
| Opening Round 18.08.2022 11.00 CEST | Tricked vs. schadE halt |
| Opening Round 18.08.2022 14.00 CEST | Into The Breach vs. hotspurs |
Round 2 — 22.08. – 25.08.2022
| Low match 22.08.2022 11.00 CEST | SKADE X vs. yodagus |
| Low match 22.08.2022 14.00 CEST | hotspurs vs. 777 Esports |
| Low match 23.08.2022 11.00 CEST | KOVA vs. Sashi Esport |
| Low match 23.08.2022 14.00 CEST | PROSPECTS vs. schadE halt |
| High match 24.08.2022 11.00 CEST | EC Kyiv vs. ECLOT |
| High match 24.08.2022 14.00 CEST | Tricked vs. MASONIC |
| High match 25.08.2022 11.00 CEST | EYEBALLERS vs. JANO |
| High match 25.08.2022 14.00 CEST | B8 vs. Into The Breach |
Round 3 — 29.08. – 01.09.2022
| Elimination match 29.08.2022 11.00 CEST | KOVA vs. 777 Esports |
| Elimination match 29.08.2022 14.00 CEST | yodagus vs. schadE halt |
| Mid match 30.08.2022 11.00 CEST | Hotspurs vs. ECLOT |
| Mid match 30.08.2022 14.00 CEST | PROSPECTS vs. Sashi Esport |
| Mid match 31.08.2022 11.00 CEST | Tricked vs. B8 |
| Mid match 31.08.2022 14.00 CEST | SKADE X vs. JANO |
| High match 01.09.2022 11.00 CEST | EYEBALLERS vs. Into The Breach |
| High match 01.09.2022 14.00 CEST | EC Kyiv vs. MASONIC |
Round 4 — 05.09. – 07.09.2022
| Elimination match 05.09.2022 11.00 CEST | JANO vs. ECLOT |
| Elimination match 05.09.2022 14.00 CEST | PROSPECTS vs. yodagus |
| High match 06.09.2022 11.00 CEST | Tricked vs. 777 Esports |
| High match 06.09.2022 14.00 CEST | Hotspurs vs. Sashi Esport |
| High match 07.09.2022 11.00 CEST | SKADE X vs. MASONIC |
| High match 07.09.2022 14.00 CEST | EYEBALLERS vs. B8 |
Round 5 — 08.09.2022
| High match 08.09.2022 11.00 CEST | PROSPECTS vs. ECLOT |
| High match 08.09.2022 14.00 CEST | Tricked vs. SKADE X |
| High match 08.09.2022 17.00 CEST | Hotspurs vs. B8 |
As we move toward the Elisa Masters Espoo ’22 event, we gladly announce an addition to our team. Taneli “disturbed” Veikkola, former Pro Player and Head Coach of the Finnish CS:GO team HAVU, joins us as our new Head of Relations. Taneli’s main focus will be VIP experiences and hospitality at our upcoming and future events.
“It is great that Taneli will come strengthen our Elisa Esports family with the esports expertise that he has collected throughout the years, as well as develop our ability to serve our customers even better. We have co-operated with Taneli for a long time and it is a pleasure to have him as a part of our team!”, comments Teemu Koski, Head of Elisa Esports.
“After I stepped down from the coaching role I wasn’t sure what would be next for me. I came in talks with Teemu & Olli-Pekka (Head of Partnerships) and quickly found myself part of the Elisa Esports crew. I’m thrilled to start working with them and the rest of the team and hopefully I can bring something new to upcoming events!”, comments Taneli Veikkola, Head of Relations at Elisa Esports.
We are thrilled to see our team grow with the top talents in the Finnish esports scene!
Elisa Invitational CS:GO tournament series will continue with the Fall edition! Elisa Invitational Fall 2022 will be played between qualified teams and some of the most prestigious invite teams in the world. The tournament starts in the 15th of August.
The next Elisa Invitational season will be played from the 15th of August to the 19th of October 2022. Opening qualifiers will be played on the 9th of August, where 6 teams among 10 invites will get their spot in the Contenders stage. The invited teams will be announced closer to the event.
Teams will be competing for a total Prize Pool of $25,000 and 2 spots in the Elisa Masters Espoo ’22 event.
- Format
- Stage 1 – Qualifiers
- Stage 2 – Contenders
- August 15th – September 8th
- Every week from Monday to Thursday
- Swiss Group (Best-of-3) with 10 invite teams and 6 teams from the Open Qualifiers.
- The top 8 teams will advance to Stage 3, Main Swiss
- Stage 3 – Main Swiss
- September 12th – October 13th
- Every week from Monday to Thursday
- Swiss Group (Best-of-3) with 8 invite teams and 8 teams from the Contenders
- Top 8 teams will secure spots in Stage 4, the Playoffs
- Stage 4 – Playoffs
- October 17th – 19th
- Single-Elimination Bracket with 4 rounds of play: Opening Matches, Quarter Finals, Semi Finals, and Grand Finals
- 12 teams in total; 8 teams in the Opening Matches from Main Swiss, 4 teams invited straight to the Quarter Finals
- Prize pool
- 1st: $12,500 + spot to the Elisa Masters Espoo ’22
- 2nd: $3,500 + spot to the Elisa Masters Espoo ’22
- 3-4th: $1,500
- 5-8th: $1,000
- 9-12th: $500
- You can find more information about the tournament, as well as current esports news at elisaesports.fi
- For the latest news regarding everything Elisa Esports, follow @elisaesports on Twitter ja Instagram!
Kesäkuussa julkaistun Elisa Masters Espoo ’22 -tapahtuman lavalla tullaan näkemään kotimaisia huippujoukkueita, kun kotimaisen huippuliiga Elisa Openin syyskauden finaaliottelu tullaan pelaamaan Espoon Metro Areenalla sunnuntaina 20. marraskuuta 2022. Liiga tarjoaa maailmanluokan mahdollisuuden nouseville suomalaisille pelaajille ja joukkueille. Liigan 1. ja 2. sijoittuneet joukkueet lunastavat paikan kansainväliseen Elisa Invitational -turnaukseen, muodostaen uusia sankaritarinoita tulevaisuuden tapahtumiin.
Kolmatta kertaa järjestettävä Elisa Open Suomi pelataan ensimmäistä kertaa 2 lohkossa, 12 joukkueella. Kausi starttaa avoimien karsintojen osalta maanantaina 22. elokuuta 2022. Lohko-ottelut alkaa maanantaina 5. syyskuuta 2022 ja kausi huipentuu Espoon Metro Areenalla pelattavaan finaaliin sunnuntaina 20. marraskuuta 2022.
“Tänä vuonna julkaistu Elisa Open -konseptimme on ylittänyt odotuksemme suosionsa puolesta ja näinollen liigan laajentaminen onkin looginen seuraava askel kehittäessä tuotettamme. Olemme ylpeitä, kun saamme tuoda suomalaisia joukkueita esiin ison areenatapahtuman puitteissa”, juhlii Elisa Esportsin toiminnasta vastaava Teemu Koski.
Tapahtuma tarjoaa yleisölle pelaamisen elämyksiä koko viikonlopun ajan. Lisätietoja tapahtumasta, ja liput löydät osoitteesta: elisamasters.fi
Elisa Open Suomi 3
- 12 joukkuetta: Neljä kutsulla, kahdeksan karsinnoista
- Runkosarja
- 5.9. – 23.10.2022
- Kaksi kuuden joukkueen lohkoa, jossa kaikki joukkueet kohtaavat toisensa kerran BO2-otteluissa
- Playoffit
- Loppuottelut: 27. – 29.10.2022
- Finaali: 20.11.2022
- Lohkojen neljä parasta pääsevät pudotuspeleihin, jotka pelataan BO3-otteluina
- Finaali pelataan sunnuntaina 20.11.2022 Espoon Metro Areenalla yleisön edessä osana Elisa Masters Espoo ’22 -tapahtumaa
- Palkintopotti
- 1. $5000 + paikka tulevalle Elisa Invitational kaudelle
- 2. $2000 + paikka tulevalle Elisa Invitational kaudelle
- 3-4. $750
- 5-6. $500
- 7-8. $250
- Avoimet karsinnat
- 1. karsinta (maanantai 22.8.2022) Elisa Open Suomi Season 3 by Kotipizza – Avoin karsinta 1 – FACEIT.com
- 2. karsinta (tiistai 23.8.2022) Elisa Open Suomi Season 3 by Kotipizza – Avoin karsinta 2 – FACEIT.com
- 3. karsinta (keskiviikko 24.8.2022) Elisa Open Suomi Season 3 by Kotipizza – Avoin karsinta 3 – FACEIT.com
- 4. karsinta (torstai 25.8.2022) Elisa Open Suomi Season 3 by Kotipizza – Avoin karsinta 4 – FACEIT.com
Lisätietoa
Lipunmyynti: Lippu.fi
Lisätietoa Elisa Masters Espoo ’22 tapahtumasta löydät osoitteesta: elisamasters.fi
Elisa Open Suomi -turnauksen karsintavaihetta voi lähettää kuka tahansa omilla kanavillaan
Lisätietoa turnauksesta Elisa Esportsin kanavissa: www | Twitter | Instagram
Elisa Invitational Spring 2022 – Playoffs Stage is set to begin next week, on the 28th of June! Here’s how you can catch up with all the content for the Elisa Invitational.
- Where: Online
- When: 28.6. – 2.7.2022
- Teams: 12
- Prize Pool: $50 000 + Winner will qualify to the Elisa Masters Espoo ’22
FORMAT
Playoffs Stage
- Single-Elimination Bracket with 4 rounds of play: Opening Matches, Quarter-Finals, Semi-Finals, and Grand Final
- 12 teams total: 5 invited teams to the Quarter-Finals, 7 qualified from Main Swiss to Opening Round of Playoff Stage
TEAMS
- Bad News Eagles – Invited to Quarter-Finals
- Eternal Fire – Invited to Quarter-Finals
- HEET – Invited to Quarter-Finals
- Complexity – Invited to Quarter-Finals
- SKADE – Invited, replaces Sprout who qualified from Main Swiss
- ECSTATIC – Qualified from Main Swiss
- Apeks – Qualified from Main Swiss
- Finest – Qualified from Main Swiss
- Enterprise – Qualified from Main Swiss
- ex-MAD Lions – Qualified from Main Swiss
- MASONIC – Qualified from Main Swiss
- SINNERS – Qualified from Main Swiss
SCHEDULE
28.6. TUESDAY – Quarter-Finals
- Opening Round 14:00 CEST – ECSTATIC vs. SINNERS (BO3)
- Opening Round 17:00 CEST – SKADE vs. MASONIC (BO3)
29.6. WEDNESDAY – Quarter-Finals
- Opening Round 14:00 CEST – Finest vs. Enterprise (BO3)
- Opening Round 17:00 CEST – Apeks vs. ex-MAD Lions (BO3)
30.6. THURSDAY – Quarter-Finals
- Quarter-Final 14:00 CEST – Bad News Eagles vs. Finest / Enterprise (BO3)
- Quarter-Final 17:00 CEST – HEET vs. SKADE / MASONIC (BO3)
1.7. FRIDAY– Quarter-Finals
- Quarter-Final 14:00 CEST – Eternal Fire vs. Apeks / ex-MAD Lions (BO3)
- Quarter-Final 17:00 CEST – Complexity vs. ECSTATIC / SINNERS (BO3)
2.7. SATURDAY– Semi-Finals & Grand Final
- Semi-Final 13:00 CEST – Semi-Final #1 (BO3)
- Semi-Final 16:00 CEST – Semi-Final #2 (BO3)
- Grand Final 20:00 CEST – Grand Final (BO3)
Follow our Twitter for results and a real-time schedule.
See you on Twitch!
ESL Gamingin ja Elisa Esportsin alkaneen laajemman yhteistyön myötä Elisa Esports on ESL Pro Tour CS:GO -kiertueen suomenkielisen sisällön yksinoikeuden haltija.
Osana sopimusta Elisa Esports saa oikeuden levittää, mainostaa ja lähettää ESL Pro Tourin sisältöä lineaaristen ja digitaalisten kanavien, mukaan lukien Twitch-kanavansa, kautta yksinomaan suomeksi. Hankittuaan oikeudet koko ESL Pro Tour CS:GO -kiertueeseen, Elisa Esports laajentaa vahvoja juuriaan Suomen esports-skenessä.
Laajempi mediayhteistyö tulee näkymään suomalaisille CS:GO -faneille jo 5. heinäkuuta, kun IEM Cologne 2022 -turnaus polkaistaan käyntiin suomenkielisellä Twitch-kanavallamme. Tuttuun tapaan CS:GO:n huumaan teidät siivittää Roope “Robu” Leppänen ja Tomi “Tombha” Rinne. Turnauksessa pelaavat mm. myös suomalaisittain kiinnostavat G2, ENCE, FaZe ja NaVi!
Aiemmin tässä kuussa Elisa Esports julkisti Elisa Masters Espoo ’22 -areenatapahtuman, jonka voittaja kutsutaan ottelemaan Intel® Extreme Masters (IEM) Katowice 2023 -turnauksen Play-In -vaiheeseen. Lisätietoja Elisa Masters Espoo ’22 -tapahtumasta löytyy täältä.
Lue lisää englanniksi täältä.
Elisa is organizing an extraordinary arena event Elisa Masters Espoo ’22. The event will be held at Espoo Metro Arena on 18th – 20th of November 2022. The tournament will have its winner invited to compete within the ESL Pro Tour at Intel® Extreme Masters (IEM) Katowice 2023.
The Elisa Masters Espoo ’22 tournament is the world’s first Official ESL Pro Tour Affiliate Event for CS:GO. The tournament will be handing out a total of $200,000 in prize money and a spot for the winner in the Play-In Stage of the prestigious IEM Katowice 2023, where more than 100,000 esports fans gather each year to watch the world’s top teams compete for a prize pool of $1,000,000.
Among the top teams in the world, ENCE, a Finnish powerhouse has confirmed its participation
The 12 teams competing in the Elisa Masters Espoo ’22 tournament will be chosen in two ways. 8 teams will be invited based on their previous success. The first invite team is ENCE, which holds the 2nd place in the ESL World Ranking. 4 teams will find their way out of Elisa Invitational, the international tournament series organized by Elisa Esports. The event will provide visitors with gaming experiences and esports entertainment unprecedented in Finland, throughout the weekend. The tournaments feature Counter-Strike: Global Offensive (CS:GO). The age limit for the event is 16 years – 13 years with an adult guardian.
Tickets are available now at: elisaesports.com/masters
“Esports is one manifestation of digitalization – digisports, that keeps rising in its popularity. As a pioneer in digitalization, we want to be along to learn this phenomenon and create the industry’s future. We’ve actively organized esports tournaments since 2019 and this is thus far the greatest step in our esports endeavours. As a Finnish operator, we want to give Finnish players a path to international world-class tournaments”, says Mika Lepistö, Elisa’s Director of New Business Development & Partnerships.
ESL Gaming’s Director, Product Management Shaun Clark also welcomes the partnership:
“We are thrilled to be inviting the winner of the Elisa Tournament Series into the ESL Pro Tour through this affiliate program. This partnership is a great starting point for this new initiative as we look to expand the global touch points of the EPT.
Our EPT Championships, IEM Katowice & IEM Cologne, are designed to have top teams represented from all corners of the globe. With this addition, we continue to add to what makes these tournaments global spectacles within the CS:GO competitive calendar.”
The City of Espoo is a partner of Elisa Masters Espoo ’22:
“Esports and gaming are a big phenomenon internationally and they provide young people a pathway and community to develop into a professional, and even a route to working life. Espoo wants to be a pioneer in promoting a fast-growing digital culture and business”, says Mervi Heinaro, Deputy Mayor for Economic Development, Sports and Culture, City of Espoo.
Elisa Masters Espoo ‘22 in a nutshell
- Time and Date
- Tournament Duration: 16th – 20th of November 2022
- Studio Environment (not open to public): 16th – 17th of November 2022
- Espoo Metro Arena (open to public): 18th – 20th of November 2022
- Format
- Lohkot
- 2 groups of 6 teams Round-Robin
- Group winners qualify to the Semi-finals
- 2nd and 3rd placed teams qualify to the Quarter-finals
- Playoffs
- Single-Elimination bracket
- Lohkot
- The tournament will be handing out a total Prize Pool of $200,000 and the winner will be invited to the Play-In Stage of the prestigious $1,000,000 IEM Katowice 2023
Additional info
- The age limit for the event is 16 years and with and adult guardian 13 years
- Tickets and more info about the tournament can be found at elisaesports.com/masters
- For the latest news regarding everything Elisa Esports, follow @elisaesports on Twitter ja Instagram!
A what? A playable.
Edge Gaming is a new platform where you can repeatedly clutch like the CS:GO pros and participate in engaging challenges called “playables”. It features real iconic clutch moments of pro-players and creators and allows gamers to load and play these moments themselves, competing for prizes and ranking.
“Our advanced AI that generates a realistic experience – is completely on another level than usual game bots. We will later bring this literally game-changing capability into more games, but for now, we’re fully focused on CS:GO, and on allowing its amazing community of players, creators, and fans to create and share playables.”, says Uri Levanon, VP of Business Development and Partnerships from Edge Gaming.
The super cool thing about Playables is that they enable gamers and esports fans, for the first time, to truly relive the endless “wow” moments of the game. Whether they are from a player, a creator, a friend, or a member of their clan or discord server.
Each playable is unique and distinctive, and what’s also great is that they are available in 3 difficulty levels – so beginner and intermediate players can have an enjoyable and adaptive experience.
Edge Gaming <3 Elisa Esports
Uri on why Edge Gaming decided to partner with Elisa Esports: “We’re avid fans of the CS:GO scene, and gamers ourselves. We wanted to find a tournament partner with whom we can work closely and start exposing the platform (which is still in closed beta) through engaging activations. We think Elisa Esports has created a globally recognizable tournament brand, reaching a strong and loyal audience and consistently featuring great teams and players.”
“We’re super hyped to partner with Elisa Esports on the 2022 Spring Invitational and create a special collection of playables from the best clutches in the tournament – which everyone can play and compete around. We can’t wait to see which big plays will be voted to be made into playables – and how they will be played by gamers from all over the world. Let’s go!”
Elisa Esports is happy to feature an innovative partner
“Elisa Esports wants to support the frontrunners in new technologies and what better than a partner who brings fun content to CS:GO fans that watch our streams. Edge Gaming’s platform and technology are totally new to the general audience and we are really excited to have them as our partner and re-create the most amazing moments from Elisa Invitational tournaments going forward!”, says Teemu Koski, Head of Elisa Esports.
Elisa Invitational Spring 2022 moves to second phase on next Monday. Find schedules and teams here!
Main Swiss starts next Monday, on the 23rd of May, as 8 teams have made their way through the Regional Swiss stage. Now they’ll meet 8 invited teams, and from the next 4 weeks, only the Top 8 teams will advance to the last phase of the Elisa Invitational Spring 2022 tournament – the Playoffs!
TEAMS
Here are the Main Swiss teams:
- Apeks
- EC Kyiv
- ECSTATIC
- SAW
- SINNERS
- Sprout
- BLUEJAYS
- x-kom AGO
- 777 Esports
- BIG Academy
- Enterprise
- Into The Breach
- KOVA
- ex-MAD Lions
- MASONIC
- Tricked
16 teams battle in the Main Swiss (May 23rd to June 16th)
SCHEDULE
Don’t miss the Main Swiss Schedule! The schedule will be updated weekly as the tournament proceeds forward.
Round 1 — 23.5. – 26.5.2022
| Opening round 23.5.2022 15.00 CEST | Sprout vs. Tricked |
| Opening round 23.5.2022 18.00 CEST | ECSTATIC vs. MASONIC |
| Opening round 24.5.2022 15.00 CEST | Apeks vs. Into The Breach |
| Opening round 24.5.2022 18.00 CEST | EC Kyiv vs. 777 Esports |
| Opening round 25.5.2022 15.00 CEST | BLUEJAYS vs. BIG Academy |
| Opening round 25.5.2022 18.00 CEST | SINNERS vs. ex-MAD Lions |
| Opening round 26.5.2022 15.00 CEST | x-kom AGO vs. Enterprise |
| Opening round 26.5.2022 18.00 CEST | SAW vs. KOVA |
Round 2 — 30.5. – 2.6.2022
| Low match 30.5.2022 15.00 CEST | Tricked vs. Into The Breach |
| Low match 30.5.2022 18.00 CEST | MASONIC vs. x-kom AGO |
| Low match 31.5.2022 15.00 CEST | 777 Esports vs. SINNERS |
| Low match 31.5.2022 18.00 CEST | BIG Academy vs. KOVA |
| High match 1.6.2022 15.00 CEST | Enterprise vs. ECSTATIC |
| High match 1.6.2022 18.00 CEST | Finest vs. BLUEJAYS |
| High match 2.6.2022 15.00 CEST | ex-MAD Lions vs. EC Kyiv |
| High match 2.6.2022 18.00 CEST | Apeks vs. Sprout |
Round 3 — 6.6. – 9.6.2022
| Mid match 6.6.2022 18.00 CEST | Apeks vs. KOVA |
| Low match 7.6.2022 12.00 CEST | Into The Breach vs. x-kom AGO |
| Mid match 7.6.2022 15.00 CEST | SINNERS vs. Enterprise |
| High match 7.6.2022 18.00 CEST | Finest vs. Sprout |
| Mid match 8.6.2022 15.00 CEST | MASONIC vs. BLUEJAYS |
| Low match 9.6.2022 12.00 CEST | BIG Academy vs. 777 Esports |
| High match 8.6.2022 15.00 CEST | ex-MAD Lions vs. ECSTATIC |
| Mid match 8.6.2022 18.00 CEST | EC Kyiv vs. Tricked |
Round 4 — 13.6. – 15.6.2022
| Elimination match 13.6.2022 15.00 CEST | MASONIC vs. 777 Esports |
| Elimination match 13.6.2022 18.00 CEST | EC Kyiv vs. x-kom AGO |
| Elimination match 14.6.2022 18.00 CEST | SINNERS vs. KOVA |
| High match 14.6.2022 15.00 CEST | Apeks vs. BLUEJAYS |
| High match 15.6.2022 18.00 CEST | Enterprise vs. ex-MAD Lions |
| High match 15.6.2022 15.00 CEST | Finest vs. Tricked |
Round 5 — 16.6.2022
| Elimination match 16.6.2022 12.00 CEST | MASONIC vs. Tricked |
| Elimination match 16.6.2022 15.00 CEST | SINNERS vs. EC Kyiv |
| Elimination match 16.6.2022 18.00 CEST | ex-MAD Lions vs. BLUEJAYS |
WHERE TO FOLLOW?
- You can find more information about the tournament, as well as current esports news at elisaesports.fi.
- For the latest news regarding everything Elisa Esports, follow @elisaesports in Twitter ja Instagram
Esports-yleisön hiustenhoidon takaa jatkossa vahva suomalainen XZ! Elisa Esports ja XZ käynnistivät yhteistyön maaliskuussa 2022. XZ halusi tarjota katsojillemme jotain ihan uudenlaista #JÄLKIPESUT -ohjelmaosion myötä. Jälkipesuissa selostajamme analysoivat jokaisen ottelun lopputulokseen johtaneet tekijät. XZ tavoittaa tätä kautta myös nuoret miehet ja tuo tutuksi uudistuvaa brändiä ja valikoimaa esports-yhteisölle. Yhteistyö jatkuu kevään kampanjan jälkeen syksyllä.
”Yhteisöllisyys, jos joku korostuu juuri nyt ajassa, jossa elämme. XZ haluaa osoittaa, että todellinen vahvuus on meissä yhdessä ja myös esports kokoaa yhteen erilaisia ihmisiä harrastuksen pariin ympäri maailman. XZ:n toiminta pohjaa vahvoihin arvoihin ja juuriin, haluamme kuitenkin olla läsnä tässä hetkessä, jatkuvasti uudistuen ja myös siksi haluamme olla mukana esportsissa. Kuluttajat on kaiken tekemisemme keskiössä ja Elisa Esportsin kautta kohtaamme meille tärkeän kohderyhmän.” Kommentoi XZ:n Brand Manager Laura Pyykönen
Laura on tehnyt jo aikaisemminkin yhteistyötä Elisa Esportsin kanssa: “On ollut ilo seurata jo useamman vuoden ajan laadukkaita kilpapelilähetyksiä ja sisältöjä tuottavan Elisa Esportsin toimintaa ja nyt innolla lähdemme XZ-brändin kanssa tekemään yhteistyötä ja tukemaan lajia osaltamme.”
Yhteistyö on Elisa Esportsillekin avaus uudenlaiseen tuotekategoriaan ja tuo mielestämme esiin hyvin esportsin vuosien varrella muuttunutta imagoa:
“Tyylikkyys on nykypäivän esportsissa keskiössä ja on mahtavaa saada tyylikäs kotimainen XZ osaksi tätä skeneä. Yhteistyö on arvokas lisä sekä mahdollisuus vauhdilla kasvavalle alalle jossa kohdataan entistä monipuolisempi yleisö. Itseäni henkilökohtaisesti riemastuttaa nyt aloitettava yhteistyö XZ kanssa ja olenkin jo yhdessä tuotettuihin Jälkipesuihin erittäin tyytyväinen ja mikä tärkeintä, niin myös palautteen perusteella meidän katsojatkin.” Kommentoi Elisa Esportsin toiminnasta vastaava Teemu Koski
